A Day in the Life of Jen & James: The Duo Behind Answer Midwest
At Answer Midwest, we talk a lot about the importance of human connection. Every call, every conversation provides an opportunity to make a difference.
Today, we’re pulling back the curtain to introduce you to the heart of our operation: our leaders, Jen and James. They’re partners both in business AND in life, and their shared dedication is the foundation of everything we do.
Here’s a glimpse into a typical day for the duo steering the Answer Midwest ship.
Morning Routine: Setting the Tone for the Day
For Jen and James, the day begins long before the first official meeting.
James, an early riser, starts each day with time in devotional reading, creating a peaceful foundation for the day and whatever lies ahead. After devotions, their early morning ritual unfolds in their sunroom. Jen joins him there and, with coffee in hand, they tackle the New York Times puzzles, a small tradition that allows them a few quiet moments to connect and reset before the day’s demands take over. It’s here that they align their priorities, review the days and the week’s calendar commitments, and discuss any changes that inevitably come up. Checking in as husband and wife first and then as business leaders is an important part of keeping both personal and business life running as smoothly as possible.
Running the Business: Together, But Not the Same
While they are unified in their vision, Jen and James have distinct roles that play to their individual strengths.
James is the systems and logistics expert. He works with the more technical side of the business, from implementing new tech to helping streamline operations. He also leads the early hiring process, sorting through applications to find individuals who share the company’s values.
Jen, on the other hand, focuses on the business’s financial health and human resources. She oversees billing, manages expenses, and sets goals for the future. As the HIPAA Compliance Officer and the go-to for HR-related questions, her focus is to ensure the well-being of both the business and its team members.
They each focus on their own responsibilities while staying mindful of one another. By recognizing both their own and each other’s strengths and weaknesses, and maintaining open communication and respect, they’re able to work together and navigate challenges effectively.
Leading with Heart
Jen and James focus intently on the overall health of the company and the well-being of the people who make it thrive. Their wonderful team keeps the day-to-day details of the company sailing. While Jen and James don’t step into every detail of daily operations, they are actively involved in nearly every aspect, offering the support, guidance, and perspective needed to keep things moving forward. Their leadership is grounded in Answer Midwest’s core philosophy — the Golden Rule: treating others the way you want to be treated. By applying this principle to both their team, their clients, and each other, they foster a culture of respect, care, and excellence that sustains the company’s long-term success.
Midday Moments
Running a 24/7/365 business means there is no “off switch.” Something can, and will, go wrong at any hour of the day or night. When that happens, Jen and James don’t panic — they pivot. (Ok, Jen sometimes panics, but James is always there to calm her down!)
For example, when a piece of software glitched during a busy shift, it blocked the team’s ability to make outgoing calls. Instead of letting calls back up, the team immediately adjusted. One person began working on solving the issue, another stepped in to contact the appropriate support teams, another stayed in contact with our team, keeping them informed of the plans and the progress. The rest of the team shifted to backup plans to keep operations running smoothly. It worked not because everything went right, but because the team worked together. That’s the beauty of having a strong team; no one carries the load alone.
Mentorship, Momentum, and Mission
Jen and James stay closely connected with both their leadership team and the wider staff, making time for genuine one-on-one conversations and open communication. Their approachable style and focus on encouragement create space for growth, trust, and a strong sense of teamwork throughout the company. They continually work on the bigger picture: nurturing client relationships, pursuing continuing education, and fostering an environment where new ideas are celebrated. For them, success isn’t about numbers. It’s about empowering every team member to develop their skills — even outside the workplace — and contribute to the mission.
Evening Wind-Down: A Hard Stop (Sometimes)
When the workday is supposed to officially end, Jen and James try to shift their focus to family. Sitting down together at the table for dinner is a non-negotiable and a tradition they’ve honored since the day they were married. Often, this includes dinner with Jen’s parents, where her parents, the previous owner of Answer Midwest, are eager for updates.
But the reality of a 24/7 business is that the lines often blur. An evening of board games can be interrupted by a call from a team member facing a personal crisis, or a late-night email that needs a thoughtful response. Jen and James navigate this balance with grace, always ready to be there for their team, because their purpose is to make a difference in the lives of those they work with. Many non-urgent work questions or issues are able to be addressed during business hours, but when you really care about your team, you want to be available for them personally whenever they need you, even in the middle of the night.
Building a Business that Feels Like Home
This business is woven into the fabric of Jen’s life. Her parents purchased the company in 1991 while she was in college. She came home in the summers and on holidays to work as an operator, learning the systems from the ground up. After returning full-time in 1997 and working in every position over the years, she took over as President in 2017.
“Over the years, technology has changed, customer needs have evolved, and the way we communicate has completely transformed,” Jen reflects. “However, the heart of the business has stayed the same. It’s about being there with people and for people, day and night. We’ve found that it’s still important to our clients to offer customer service with a heart. And now more than ever, people are looking to provide customer service from a real person who can genuinely empathize and connect with callers, not just a bot that communicates.”
What makes this work sustainable is trust, respect, and teamwork, in addition to the team’s hard work. The team is the backbone of everything we do. Building something lasting isn’t just creating a service people rely on. It involves creating a workplace where people know they are supported, valued, and part of something bigger.
For those dreaming of running their own business or joining a 24-hour team, know this: it takes resilience and a deep appreciation for the people around you. You can’t do it all alone. Lean on your team, trust their strengths, and recognize that success comes from many people working together, day after day.
It’s this spirit that defines Answer Midwest.
Interested in joining a team that puts people first? Learn more about our open opportunities.